Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8 9
Introduction
00:00 • 3min
Digital Brands - What Are They?
03:29 • 2min
The Growth of Digital Brands
05:51 • 2min
The World's Biggest Brand Is Growing More by Loyalty Than by Perception
07:57 • 2min
Cross Selling to Existing Apple Customers
09:52 • 2min
The Role of Advertising in Digital Brands
11:33 • 3min
The Role of Advertising and Marketing in a Digital Economy
14:20 • 3min
Is the Industry Narrative Keeping Up With the Reality of Digital Media?
17:14 • 3min
The New Economy Brands Are Getting Bigger and Bigger With TV
19:51 • 4min