

3 Growth Tactics we Used to grow SEMRush to $330m ARR and Why Shares dropped 20% on IPO day
May 2, 2024
Eugene Levin shares insights on SEMRush's growth to 100k paying customers, $2,500 ACV, and 25% YoY revenue growth. Topics include early business strategies, evolution of affiliate revenue, monetization strategies, differentiation in SaaS, and navigating stock price post-IPO
Chapters
Transcript
Episode notes
1 2 3 4 5 6
Introduction
00:00 • 2min
Exploring Early Business Strategies and Product Development
01:44 • 3min
Evolution of Affiliate Revenue and Shift to CPA Model
04:16 • 2min
Evolution of Monetization Strategy and Pricing Plans
05:47 • 12min
Strategies for Growth and Differentiation in SaaS
17:37 • 4min
Navigating Stock Price Stagnancy Post-IPO
21:56 • 4min