Chapters
Transcript
Episode notes
1 2 3 4 5 6 7
Introduction
00:00 • 3min
How to Write Clever Headlines That Get Results
02:36 • 3min
The Importance of Sound Bites in Advertising
06:01 • 2min
Where to Find Big Ideas in Your Copy
08:19 • 5min
How to Pull Your Starving Crowd to You
13:28 • 2min
The Importance of Calls to Action in Direct Response
15:05 • 6min
How to Use Humor Effectively
20:36 • 2min