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RV147 - The Role of Data in Product-Led Growth | Chris Walker Weekly episode 5

Feb 23, 2024
Chris Walker discusses the evolving landscape of Product-Led Growth and challenges traditional sales-led approaches. He presents real-world instances where a hybrid model may be beneficial, emphasizing data-backed rationale for reassessing go-to-market strategies. The podcast chapters explore empowering buyers, optimizing sales processes, and reframing investments for pipeline growth, highlighting the importance of integrating data for enhanced growth strategies.
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