GTM Live

RV225 - The Future of AI in GTM | Go To Market Live Episode 39

40 snips
Dec 6, 2024
Discover how AI will reshape go-to-market strategies in the coming months. Explore the transformation of marketing roles and the rise of smaller, more efficient teams. Learn about the costly consequences of free advice from platforms like LinkedIn. Delve into the future of intellectual property and the pivotal role of CFOs in strategic planning. Understand how agile companies can surpass legacy SaaS giants and get predictions for the convergence of AI and SaaS by 2025. Chris also shares insights on entrepreneurship and leadership in this evolving landscape.
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ANECDOTE

Tulum Retreat

  • Chris Walker shares his experience with a recent illness and subsequent trip to Tulum.
  • He emphasizes the importance of taking breaks for strategic thinking and creative renewal.
INSIGHT

AI's Impact on GTM

  • AI is transforming the job market, especially roles in marketing, design, and operations.
  • Companies will become more efficient with smaller, AI-driven teams.
ADVICE

Costly Free Advice

  • Free advice on platforms like LinkedIn can be costly because it lacks context.
  • Seek advice from trusted external sources who can tailor strategies to your situation.
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