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26min chapter
RV225 - The Future of AI in GTM | Go To Market Live Episode 39
B2B Revenue Vitals
Navigating Business Strategy in the AI Era
This chapter examines the evolving landscape of business strategy, highlighting the essential ties with customers and the transformative role of AI in market functions. It addresses the challenges of ROI measurement and the necessity for collaborative approaches across departments, while emphasizing the significance of structured operations in optimizing revenue generation.
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Discover
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Listen to the best highlights from the podcasts you love and dive into the full episode