

#002: A Basic Framework for Using Cold Email/Calling to Generate Sales Meetings at Scale with Curtis Bendt
Mar 9, 2019
Curtis Bendt, VP of Customer Success at Market Joy, brings over 28 years of expertise in B2B lead generation. He reveals the secrets of crafting effective cold calling and emailing campaigns. Bendt emphasizes the need for personalization while maintaining scalability in outreach strategies. He discusses the distinct challenges faced by startups versus larger enterprises in lead generation. Plus, learn how to optimize sales development for better efficiency and increased meeting generation without exhaustive onboarding.
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