I Hate It Here

S6 E8: Unlocking HR's Creative Superpowers with Nikki Rappaport

Dec 9, 2024

Nikki Rappaport, Chief People Officer at Call Your Mother, brings a decade of expertise in creative marketing and HR. She shares how creativity and curiosity can transform traditional HR practices. Nikki emphasizes the importance of storytelling in building trust and aligning teams with company values. She connects employee happiness to customer experience, highlighting the impact of a vibrant workplace culture. Plus, they dive into integrating HR and marketing to elevate employee engagement, all while casually discussing delicious bagels!

53:05

Episode guests

Nikki Rappaport

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Episode notes

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Quick takeaways

Rethinking HR as a creative force enhances workplace culture by fostering engagement through innovative problem-solving and employee experience design.

Prioritizing employee happiness is essential, as it directly influences customer perception and strengthens brand loyalty, establishing a thriving organizational community.

Deep dives

Empowering Creative Problem-Solving in HR

Rethinking HR as a creative department rather than just a task manager is essential for fostering a vibrant workplace culture. HR professionals should embrace creative problem-solving and design experiences that inspire their teams daily. This shift in perspective emphasizes the importance of being both creative and curious, allowing HR to address challenges with innovative solutions. By nurturing a more dynamic and imaginative approach, HR can significantly enhance engagement and satisfaction among employees.

Intro

3min

Redefining HR Through Creativity

7min

The Link Between Employee Happiness and Customer Experience

3min

Building Trust Through Consistency

15min

Aligning Values and Passions in Growing Organizations

4min

Building a Vibrant Company Culture

16min

Connecting HR and Marketing for Enhanced Employee Engagement

3min

If HR should be anything it’s these two things: creative and curious.

This week’s guest is as delicious as the bagels her company makes (and that’s saying something).

Nikki Rappaport, Chief People Officer at Call Your Mother—aka my go-to for stress-eating bagels—is here to share her creativity and wisdom!

With a decade of experience in creative marketing and employee experience design, Nikki shares how curiosity and creativity drive exceptional HR practices.

From storytelling to culture-building, we’re exploring how HR can learn from marketing to build trust, align teams with company values, and create meaningful employee experiences.

Also, yes, we talk a little bit about bagels. Obviously.

Now, Working Not Working is helping to keep that talent with NTRNL— the new platform that unlocks employee passions and ignites productivity. So you can see your people as they see themselves: as humans, not headcount. Visit seeyourpeople.com to learn more or book a demo.

00:03:50 - One Thing People in HR Should Rethink

00:04:53 - How Nikki Found Her Zone of Genius

00:07:20 - How Creativity Translates into Exceptional Employee Experiences

00:10:50 - The Overlap Between Marketing and HR

00:15:38 - The Connection Between Marketing and a Strong Workplace Culture

00:18:53 - How HR Can Utilize Storytelling to Strengthen Culture and Branding

00:24:53 - How to Align Employees With Company Missions and Values

00:36:30 - Lessons From Customer Experience Design That HR Should Learn

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Follow Nikki:

LinkedIn: https://www.linkedin.com/in/nikkirap/

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