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The Food Programme

The Plant-Based Diet Boom: How is it changing food culture?

Mar 17, 2024
The podcast discusses the plant-based diet trend, including the rise of flexitarian eating, impacts on the vegan movement, and diet culture wars. It explores the evolution of Vganuary campaign, the journey of a London-based vegan restaurant, and challenges in transitioning to plant-based diets. The episode emphasizes the cultural and social impacts of plant-based eating.
28:03

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Quick takeaways

  • The rise of plant-based diets has normalized meat reduction and flexitarianism, making it a mainstream dietary choice.
  • The plant-based trend has sparked debates on cultural narratives, economic impacts, and health concerns in the food industry.

Deep dives

The Growing Popularity of Plant-Based Eating

The recent explosion of interest in plant-based eating has led to significant social and cultural changes. The distinction between veganism and plant-based diets is explored, highlighting the flexibility and ambiguity that the term 'plant-based' carries. The movement towards plant-focused eating is driven by concerns about climate change, health, and sustainability. Various terms like 'plant forward' and 'plant rich' have emerged, reflecting different dietary patterns across cultures.

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