

Navigating the Digital Data Ecosystem to Unlock Growth, Tim Caggiano, Head of eCommerce Reporting & Analytics at Nestle, Salim Bachatene, SVP Global Sales, Ecommerce NielsenIQ, Michael Nunes, Director of Product Strategy & Operations at Pacvue
Jan 13, 2025
Join Tim Caggiano, Head of eCommerce Reporting & Analytics at Nestle, along with Salim Bachatene from NielsenIQ and Michael Nunes from Pacvue as they dive into the evolving digital data ecosystem. They unpack the intricate layers of data management in e-commerce, emphasizing the need for strong cross-functional collaboration. Issues like customizing KPIs, embracing digital shelf strategies, and leveraging AI for personalized shopping experiences are addressed. Discover how brands can navigate these complexities to unlock meaningful growth!
Chapters
Transcript
Episode notes
1 2 3 4 5 6
Intro
00:00 • 2min
Navigating Complex Data Ecosystems
01:42 • 24min
Navigating the Digital Shelf: Strategies for Sales Teams
25:57 • 14min
Navigating Digital Data and eCommerce Strategies
39:56 • 7min
Customizing KPIs for Digital Shelf Success
47:25 • 5min
Global Collaborations in the Digital Data Landscape
52:07 • 5min