The Revenue Leadership Podcast with Kyle Norton cover image

The Revenue Leadership Podcast with Kyle Norton

What PE-Backed CROs Do Differently with Vanessa Brangwyn, CRO of Motus

Mar 12, 2025
Vanessa Brangwyn, CRO of Modus, shares her journey through the tech industry, detailing the contrasts between venture capital and private equity environments. She discusses how PE firms prioritize efficiency and profitability, the challenges of navigating board dynamics, and the need for strategic market entry. Vanessa emphasizes the significance of a customer-centric approach and the advantages of her background in customer success. Plus, she offers insights on integrating go-to-market strategies post-acquisition and fostering teamwork in revenue leadership.
01:16:17

Podcast summary created with Snipd AI

Quick takeaways

  • Vanessa Brangwen emphasizes that private equity environments demand a focus on profitability and operational efficiency, unlike the riskier nature of venture capital.
  • A customer-first mindset is crucial for revenue leaders, as prioritizing customer value fosters long-term relationships and enhances sales growth.

Deep dives

Vanessa Brangwen's Career Journey

Vanessa Brangwen's career highlights her impactful transition from customer success roles to Chief Revenue Officer (CRO) at Modus, following a successful tenure at Achievers. At Achievers, she played a crucial role in growing the company from just a few million in annual recurring revenue to over a hundred million during her twelve-year stint. Her unique experience includes navigating the complexities of transitioning the company through various funding phases, including venture capital and private equity. This background not only shaped her professional growth but also prepared her for the challenges of leading revenue strategies in different corporate environments.

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