Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8 9 10 11 12
Introduction
00:00 • 2min
The Career Journey of a Telephone Interviewer
01:48 • 2min
The Importance of Human Truth in Marketing Research
04:10 • 3min
The Importance of Research in Business Decisions
07:30 • 4min
How to Design a Survey for Your Small Brand
11:43 • 2min
Three Constructs That Predict Market Success
13:40 • 2min
How to Use Qualitative Techniques to Understand Consumers
15:18 • 2min
How to Optimize Your Price Point
16:57 • 3min
The Importance of Listening to Research
20:20 • 4min
The Future of Marketing Research
24:07 • 5min
How to Make a Name for Yourself
29:33 • 2min
Ipsis: A Social Media Platform for Canadian Marketing
31:29 • 2min