App Marketing by App Masters Ex-Lyft Designer’s Secrets to Data-Driven App Design
Oct 12, 2024
Seven Shurygin, a former designer at Lyft and founder of the bicycle marketplace app Sprocket, dives into the world of data-driven app design. He shares insider tips on creating engaging icons and screenshots that attract users. Learn how A/B testing can elevate the design process and significantly boost user engagement. Shurygin also discusses leveraging social media for app marketing and offers insights into effective monetization strategies, especially for small businesses, making the conversation both insightful and fun.
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7
Intro
00:00 • 3min
Mastering App Store Optimization through Visual Appeal
03:06 • 2min
Harnessing Data for App Marketing Success
04:50 • 27min
Mastering App Launch and Marketing
31:50 • 11min
Design Insights: The Power of Color in User Interface Testing
43:00 • 2min
Engaging App Audit Insights and Strategies
45:17 • 3min
Mastering App Design and User Engagement
47:50 • 17min