Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast How to Have Better Ideas (Lessons From The Onion’s Creator)
Jan 30, 2024
Scott Dikkers, founder of The Onion, shares lessons on growing your brand the wrong way and standing out. Topics covered include the power of anonymity in entertainment, privacy and the creative process, generating ideas through authentic discussions, being ahead of your time, falling in love with ideas, and the importance of loving your work and living a good life.
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8
Introduction
00:00 • 1min
The Power of Anonymity in Entertainment Enterprises
01:28 • 4min
Privacy and the Creative Process
05:41 • 23min
Generating Ideas and Authentic Discussions
28:17 • 12min
Exploring the Maya Principle of Design and Being Ahead of Your Time
39:59 • 2min
Falling in Love with Ideas
41:52 • 5min
The Importance of Loving Your Work and Living a Good Life
47:07 • 2min
Where to Find More Information and Writing Tips
48:48 • 3min