5min chapter

Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast cover image

How to Have Better Ideas (Lessons From The Onion’s Creator)

Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast

CHAPTER

Falling in Love with Ideas

The hosts discuss the importance of developing a personal connection and passion for ideas, citing examples from The Onion and the concept of arranged marriage. They also explore the principles of liking and repetition in influencing one's perception and the value of controlling context in the creative process.

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