HUNGRY.

Oisín Rogers, The Devonshire: 13 Unconventional Leadership Secrets of the World’s Best Pub (these will blow your mind)

15 snips
Jan 20, 2025
Oisín (Osh) Rogers, co-founder of The Devonshire, blends creativity and hospitality like few others. He shares unconventional leadership secrets, emphasizing that small, 1% improvements can dramatically enhance the guest experience. Osh argues the term 'hospitality' needs a rebrand to focus on genuine care for people. He also contrasts traditional leadership styles with his 'Point North' approach, trusting staff to make decisions. Discover how art and atmosphere create a joyful pub experience and why great ideas often emerge from individuals, not committees.
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INSIGHT

Tiny Irritants Add Up

  • Small, invisible irritants accumulate and shape guest perception more than single big moves.
  • Fix many 1% problems and the whole experience transforms into something noticeably better.
ADVICE

Manage Expectations With Short Booking Windows

  • Limit advance bookings to manage guest expectations and avoid inflated anticipation.
  • Use short booking windows so customers book, attend, and experience without prolonged build-up.
ADVICE

Use A Medicine Cabinet To Calm Upset Guests

  • Keep a reserve 'medicine cabinet' of complimentary drinks to rescue dissatisfied guests.
  • Offer a small unexpected gesture (champagne, sweet wine) to smooth service mishaps and reset expectations.
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