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OnlyLandFans Podcast with Kendall LeJeune
Masterclass: STOP Sucking at Sales ❌ with Ajay Sharma!
Aug 7, 2024
Ajay Sharma, a successful land sales expert, shares his journey from corporate life to mastering real estate deals. He dives into effective strategies for handling sales calls and overcoming price objections, emphasizing the importance of rapport and transparency. Ajay discusses qualifying leads to maximize efficiency and the evolving challenges of the land market. He also teases the upcoming Land Scaling Summit, featuring not just business insights but also a philanthropic gala supporting a noble cause.
01:25:03
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Quick takeaways
- Ajay Sharma emphasizes the necessity of adapting marketing strategies, like cold calling and SMS outreach, to compete in a challenging land market.
- Establishing rapport and understanding seller motivations are crucial for effectively overcoming objections and closing land deals successfully.
Deep dives
Ajay Sharma's Transition into Land Investment
Ajay Sharma entered the land investment business after becoming disillusioned with his corporate job just six weeks post-graduation. He quickly found success, landing his first deal within three weeks of taking action, which paved the way for him to make a significant profit. However, early on, he sent out too few mailers, leading to unrealistic expectations of quick returns. Over time, Ajay scaled his operations, transitioned to full-time land investing, and began hiring staff while making substantial profits from various deals, including some multi-six figure sales.
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