The Daily Stoic

Jeni Britton Bauer of Jeni’s Splendid Ice Creams On Running a Business in Moments of Crisis

Oct 28, 2020
In this engaging conversation, Jeni Britton Bauer, founder and chief creative officer of Jeni’s Splendid Ice Creams, shares her journey of turning a passion into a thriving business. She discusses the emotional comfort ice cream provides during crises and the cultural significance of indulgence. Jeni reflects on how the pandemic forced her business to innovate, emphasizing resilience and community support. The conversation also explores Stoicism's relevance to moderation and personal experiences with food, inviting listeners to rethink their eating habits.
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ANECDOTE

Ice Cream's Cultural Journey

  • Jeni Britton Bauer finds it fascinating how ice cream reflects American culture throughout history.
  • From a treat for the elite to a cheapened commodity, ice cream's journey mirrors societal shifts.
INSIGHT

Stoics and Ice Cream

  • Ryan Holiday suggests the Stoics would've enjoyed ice cream in moderation if it existed then.
  • He points out that humans across millennia share basic pleasures like enjoying sweet, cold treats.
ADVICE

Balancing Pleasure

  • Jeni Britton Bauer believes in balancing pleasure to maintain its enjoyment.
  • She eats ice cream daily but balances her diet to avoid negative consequences.
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