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2Bobs—with David C. Baker and Blair Enns
Just Stop Talking
Apr 10, 2024
Exploring how salespeople dominate conversations, the pitfalls of talking too much, strategies for letting the client lead, using marketing to improve sales efficiency, enhancing communication skills, improving listening skills, and gamifying sales conversations for better outcomes.
31:12
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Quick takeaways
- Excessive talking in sales can hinder outcomes, highlighting the need for active listening and client understanding.
- Lack of listening can lead to doubts in clients' minds, affecting sales and decision-making processes.
Deep dives
Salespeople Talk Too Much
In this podcast episode, it is highlighted that salespeople often talk too much during sales conversations, missing out on the importance of active listening. The speaker reflects on the impact of excessive talking on sales outcomes, emphasizing the need for a shift towards more listening and less talking. By focusing on asking questions, allowing pauses, and avoiding overloading clients with information, sales professionals can enhance their communication and understanding of clients' needs.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode