Industry Relations I Can't Make You Love Me
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Jan 8, 2025 Explore the bold moves by Phoenix Realtors as they challenge traditional agreements in real estate. The discussion delves into member-driven value propositions and the necessity for NAR to reinvent itself to attract and retain agents. Leadership challenges take center stage, with speculation on whether celebrity figures could reshape the narrative. The future of Realtor memberships is scrutinized, raising essential questions about what agents truly value in a dynamic landscape.
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Recent Events and the Phoenix Situation
- Recent events include terrorist attacks and discussions about UAPs.
- The Phoenix real estate situation and related lawsuits are escalating.
Phoenix's Challenge to NAR
- Phoenix Realtors' actions are a "fuck around and find out" moment, challenging NAR's three-way agreement.
- It's uncertain if Phoenix could have approached the situation differently or if NAR will enforce the agreement strictly.
The Core Issue of NAR Dues
- Regardless of how Phoenix structures its MLS services, the core issue is whether they submit dues to NAR.
- Non-payment violates the three-way agreement, putting NAR's legal stance on solid ground.