

Unlocking Web Data Insights with Marco Giordano
Nov 18, 2024
Marco Giordano, a freelance web data analyst and author, shares his expertise on optimizing web data for SEO success. He discusses the significance of combining technical SEO knowledge with business insights and the integration of crawl data and log files. Marco delves into common pitfalls in web data management, emphasizing the need for clear communication and structured workflows. Additionally, he highlights the evolving landscape of SEO, advocating for a skills mix that includes UX and analytics to enhance data-driven strategies.
Chapters
Books
Transcript
Episode notes
1 2 3 4 5 6 7
Intro
00:00 • 2min
Enhancing SEO Strategies with Innovative Tools
02:09 • 3min
Navigating SEO: Balancing Data and Skills
04:50 • 13min
Navigating Web Data Management Misconceptions
17:44 • 18min
The Evolution of SEO Practices
35:26 • 27min
Navigating the New SEO Landscape
01:02:05 • 8min
Reflecting on Insights and Future Plans
01:10:09 • 2min