Tourpreneur Tour Business Podcast TP Roundtable: Facebook Marketing and Social Media tips for tour operators with TMA
Oct 27, 2021
Shawn Teasley, a digital marketing consultant, joins Chris Torres, founder of the Tourism Marketing Agency, and Alan Rust, CEO of America Tour Company, in a vibrant discussion on maximizing Facebook marketing for tour operators. They unveil crucial insights like the top three things to know before partnering with agencies and the art of creating compelling Facebook ads. The conversation also covers effective budget allocation beyond Facebook, the necessity of active social media engagement, and the power of authentic content to drive customer connections.
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8
Intro
00:00 • 2min
Navigating Digital Marketing in Tourism
01:34 • 16min
Navigating Tourism Post-Pandemic
17:31 • 10min
Harnessing Social Media for Tour Operators
27:16 • 3min
Harnessing Social Media for Tour Marketing
30:37 • 6min
Engaging Content Strategies and Email Marketing for Tour Operations
36:27 • 3min
Mastering Email Campaigns
39:07 • 3min
Mastering Client Expectations and Social Media Strategy
42:27 • 11min