Drinking a Double Espresso can provide a significant productivity boost, and even when feeling over-caffeinated, the speakers tend to disregard the effects and blame other factors.
Having a viral tweet experience can have a profound impact on one's digital writing journey, teaching them that predicting virality is impossible but bringing many positive outcomes and opportunities.
Deep dives
Importance of Double Espresso
The speaker emphasizes the importance of drinking a Double Espresso for a productivity boost. They believe that more caffeine is always better and rarely regret having too much. They also mention that even when feeling over-caffeinated, they tend to disregard the effects and blame other factors.
Impact of a Viral Tweet
The podcast discusses the first viral tweet experience of one of the speakers. They explain that the viral tweet was part of a thread inspired by a podcast episode they had listened to. The tweet went viral overnight and had a profound impact on their digital writing journey. It taught them that predicting virality is impossible, but the experience brought many positive outcomes.
The Process of Writing and Launching Digital Products
The speakers discuss the process of writing and launching digital products. They emphasize the importance of providing value and building trust before launching a product. They recommend starting with services to learn about the problems people find valuable to solve. Once the knowledge and credibility are gained, one can then transition to creating digital products using their expertise and proven frameworks. They also mention the significance of having an attention engine, such as writing on social platforms, to attract an audience and drive traffic to their products.
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In this episode, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole talk about viral tweets, morning routines, and ways to 10x your newsletter growth.
(00:00) Intro
(00:15) How can you drink a double espresso and still function?
(00:54) What was your first viral tweet?
(05:07) What does your perfect day look like?
(12:07) When should you launch a product or service?
(18:11) What are the best ways to drive email list subscribers?
(23:04) Do you have any formulas when you start to write?