The Futur with Chris Do 197 - Build Your Personal Brand — with Daniel Priestley
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Jul 13, 2022 
Daniel Priestley, an entrepreneur and author of 'Key Person of Influence,' dives into the art of personal branding and its impact on business success. He shares how visible leadership, showcased by icons like Steve Jobs and Elon Musk, transforms consumer trust. Discover the five essential skills for becoming a key influencer, from effective pitching to building valuable partnerships. Daniel emphasizes the need for meaningful connections and a well-structured product ecosystem, shedding light on how personal branding shapes our digital identities.
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Spotlight
- True key people of influence don't chase the spotlight, they become one.
- They divert attention to trends and ideas, not themselves.
Intro Events
- Daniel Priestley's first business involved running intro events, scaling from zero to $10.7M in three years.
- He hired draw-card speakers, observing the power of personal brands.
Personal Brand Power
- Digital technology expanded market reach but increased competition.
- Personal brands help businesses gain traction in this expanded, competitive landscape.
