How I Built This with Guy Raz

Clif Bar: Gary Erickson

Oct 3, 2016

27:16

Episode guests

Gary Erickson

Highlights

AI Chapters

Episode notes

Embracing Failure and Iteration

00:21

What Is the Thing That You Don't Want to Deal With?

02:37

You Can't Say It's Not Going to Change

02:05

How Did You Become a Business Owner?

02:34

Introduction

2min

Cliff Bar, a Popular Energy Bar in the Bay Area

2min

What Is an Energy Bar?

4min

How Did You Become a Business Owner?

3min

Did You Have to Go Out and Rake Money?

2min

Did You Make Any Mistakes When You Did a Handshake Deal?

2min

Rock Climbing - I'm on Lead Than Follow

3min

You Can't Say It's Not Going to Change

2min

What Did You Tell Your Partner?

2min

10.

What Is the Thing That You Don't Want to Deal With?

3min

11.

Antrebanors - Is Your Dad, a Celebrity?

4min

Gary Erickson asked his mom, "Can you make a cookie without butter, sugar or oil?" The result was Clif Bar, an energy bar named after his dad — now one of the most popular energy bars in the U.S. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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