UI Breakfast: UI/UX Design and Product Strategy
Episode 153: Your First 100 Customers with Asia Matos
Dec 23, 2019
Asia Matos, Founder of DemandMaven, discusses strategies for acquiring your first 100 SaaS customers. Topics include sales funnels, conversion rates, acquiring early customers, and avoiding common mistakes in startup growth.
42:26
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Quick takeaways
- Understanding customer pain points is crucial for success in acquiring the first 100 customers for startups.
- Balancing tactical execution with strategic planning is essential for sustained growth in early-stage startups.
Deep dives
Understanding the Customer Pain Points
Success in getting the first 100 customers for startups hinges on deeply comprehending the pain points these customers face. The ability to identify the specific issues that one's product solves helps in crafting effective strategies for presenting the product in the market.
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