UI Breakfast: UI/UX Design and Product Strategy cover image

Episode 153: Your First 100 Customers with Asia Matos

UI Breakfast: UI/UX Design and Product Strategy

CHAPTER

Acquiring the First 100 Customers for SAS Founders

This chapter delves into the process of acquiring the initial 100 customers for Software as a Service (SAS) founders, stressing the role of founder's intuition and gut feeling. It provides detailed guidance on identifying and profiling ideal customers, targeting specific segments, and tailoring messaging for better communication and engagement. The chapter highlights the importance of focusing on a primary customer segment to allocate resources effectively in the early stages of a business.

00:00
Transcript
Play full episode

Remember Everything You Learn from Podcasts

Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.
App store bannerPlay store banner