a16z Infra #5: Category Creation with Armon Dadger (HashiCorp) and Stephen Mullaney (Aviatrix)

1

Introduction

00:00 • 2min

2

Having a Consistent Philosophical Approach to the Problem

02:07 • 3min

3

Code Is Trailing, Right?

05:33 • 3min

4

Is Everything a Remix?

08:04 • 2min

5

You've Got to Be the Leader, Right?

10:24 • 4min

6

What's the Best Category Creation a Ceos Come From?

14:44 • 5min

7

What Do Leaders Do?

19:39 • 5min

8

Is There a Reputable Way to Make a Category?

24:59 • 2min

9

I Think It's a Good Idea to Create a Category for Practitioners, Right?

27:26 • 3min

10

Is the Narrative the Strategy?

30:20 • 2min

11

Adan Myosoper's Process of Distilling the Hash

32:48 • 4min

12

I'm a Second Time Founder, I'll Put Myself in That Category

36:33 • 6min

13

Marketing Super Simple. It's Message and Math.

42:04 • 5min

14

Product Marketing Is the Keeper of the Messagig, Right?

46:35 • 3min