Marketecture: Get Smart. Fast. Episode 64: Listeners Strike Back
5 snips
Mar 21, 2024 Listeners provide feedback on media bias ratings, Google antitrust trial is discussed, Heritage Foundation's extremist agenda is unveiled, Google's impact on publisher monetization and European lawsuit, tech giants' strategies in ad bridging compared, challenges of cookie-based IDs detection and implementation highlighted.
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7
Introduction
00:00 • 3min
Critique of Media Outlet Categorization
03:11 • 9min
Unveiling the Extremist Agenda of the Heritage Foundation
11:58 • 3min
Google's Antitrust Trial and Impact on Ad Tech
15:27 • 8min
Discussion on Google's Impact on Publisher Monetization and European Lawsuit
23:25 • 1min
Comparing Tech Giants' Strategies and Challenges in Ad Bridging
24:55 • 2min
Challenges and Complexities of Cookie-Based IDs: Detection and Implementation
27:03 • 13min