Elevate with Robert Glazer
Elevate Classics: Brant Cooper on How To Be Disruption Proof
Jan 28, 2025
Join Brant Cooper, a New York Times bestselling author and CEO of Moves the Needle, as he dives into the essentials of staying relevant in a fast-paced world. He discusses the balance between entrepreneurial instincts and learned skills, making a strong case for continuous innovation. Brant shares insights on navigating uncertainty and fostering a culture of adaptability within organizations. He also encourages learning from failures, emphasizing how those experiences can shape better, disruption-proof businesses.
45:57
Episode guests
AI Summary
AI Chapters
Episode notes
Podcast summary created with Snipd AI
Quick takeaways
- Brant Cooper emphasizes the importance of understanding customer needs for effective innovation and adapting to market demands.
- He outlines the necessity of cultivating an entrepreneurial mindset across organizations to build disruption-proof businesses capable of navigating uncertainty.
Deep dives
Early Career Experiences Shape Entrepreneurial Mindset
The guest shares his early career experiences that shaped his journey towards innovation and entrepreneurship. His first job was working at a resort in rural Virginia, but his true realization began at a consulting firm where he felt confined. This experience led him to explore various fields during college, ultimately rejecting conventional career paths in law and business. He emphasizes the significance of being able to walk away from unfulfilling jobs, which instilled a sense of empowerment and independence that is fundamental to his entrepreneurial spirit.
Remember Everything You Learn from Podcasts
Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.
