Squawk Pod
Winning the Olympics: Ilona Maher, Serena Williams, Aly Raisman 08/01/24
Aug 1, 2024
Ilona Maher, a rugby Olympian and social media influencer, shares her aspirations following her team's bronze medal win. Four-time gold medalist Serena Williams discusses how technology and social media have revolutionized opportunities for female athletes. Aly Raisman, a retired gymnastics champion, reflects on the intense pressures of competition and supporting fellow athletes like Simone Biles. Together, they highlight the growing recognition and empowerment of women in sports.
20:59
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Quick takeaways
- Serena Williams highlights that advancements in technology and social media have significantly enhanced the visibility and investment in women's sports.
- Aly Raisman emphasizes the psychological challenges elite athletes face, underscoring the importance of mental preparation and support systems during competition.
Deep dives
Empowerment in Women's Sports
The conversation highlights a significant shift in the visibility and investment in women's sports, particularly during the Olympics. Athletes like Serena Williams emphasize the long history of female athletes excelling in their fields and the recent surge in support attributed to advancements in technology and social media. This new era allows women athletes to share their stories and engage with fans directly, increasing their appeal and viewership. As a result, corporate sponsors and investors are more inclined to back women’s sports, recognizing their potential for growth and profitability.
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