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Are "Best Practices" In CRO Worth it? ft. Talia Wolf
Apr 24, 2024
Talia Wolf, an expert in experimentation and CRO, chats about the limitations of 'best practices' in CRO, challenges of personalization, and the importance of data-driven strategies. They discuss the value of tailoring optimization strategies, navigating the balance between best practices and personalization, and the significance of customer-driven approaches.
37:05
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Quick takeaways
- Success requires adaptability, not just being data-driven.
- Customer insights drive effective personalization beyond typical metrics.
Deep dives
Being Intentional in Approach and Adaptability Are Key
Success is not guaranteed by being data-driven; it requires intentional approach and adaptability. The smartest teams focus on mindset, not just the method, and are open to adjusting strategies as needed.
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