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2min chapter
Are "Best Practices" In CRO Worth it? ft. Talia Wolf
From A to B
Tailoring Optimization Strategies to Specific Customers
This chapter emphasizes the significance of customizing optimization strategies to individual customers rather than relying solely on industry norms, illustrating this concept through a case study where directing users to the pricing page first led to increased conversions for a specific client.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode