Elevate with Robert Glazer Henry Abbott On Founding TrueHoop, His ESPN Career, And How To Train To Prevent Injury
Jun 17, 2025
Henry Abbott, an award-winning journalist and founder of TrueHoop, dives into his journey from a sports-loving kid to a leading figure in basketball journalism. He discusses the evolution of sports media, including his groundbreaking work at ESPN and the challenges of independent blogging today. Abbott shares innovative training techniques for injury prevention, emphasizing the need for evidence-based practices and the value of play in athletic training. His insights on mastering body mechanics and the joy of physical movement offer a fresh perspective on enhancing performance.
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Henry's Early Basketball Passion
- Henry Abbott's sports passion started alone dribbling on gravel with no formal structure.
- A $100 freelance basketball piece led him to a lifelong NBA journalism career.
TrueHoop's Unexpected Rise
- Henry started TrueHoop in 2004 on Blogger with no marketing and quickly got meaningful NBA engagement.
- Early recognition came from Forbes and even Google called to understand his approach.
Managing Driven Teams & Change
- Manage driven teams by encouraging them to work less to avoid burnout.
- Recognize the challenge of innovating within established industries resistant to change.