

Peter Merholz, Senior Director of Design with Jawbone
7 snips May 17, 2015
Peter Merholz, Senior Director of Product Experience at Jawbone, has a rich design background, having previously been VP of Global Design at Groupon and co-founder of Adaptive Path. He dives into the evolving roles of product managers, emphasizing the blend of design and user experience needed for success. Curiosity is spotlighted as a key driver in enhancing user engagement. The conversation also covers how initial impressions can significantly impact an app's success, and the ongoing transformation of design teams in tech, balancing collaboration with strategic goals.
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Product Manager Is Not Mini CEO
- The idea of a product manager as a "mini CEO" is misleading and inaccurate.
- CEOs and product managers have very different roles and responsibilities in an organization.
Design Background Helps Product Managers
- Design background is advantageous but not required for product managers.
- Designers often transition into product management by embracing business and technical contexts beyond design craft.
Designer Took On PM Role Automatically
- An experienced UX designer at Groupon acted as product manager because the official PM was a technical manager.
- The designer took on product management duties due to a gap in the team's structure.