Mind Pump: Raw Fitness Truth 2587: This is What a Great Trainer Looks Like With Ben Bruno
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May 1, 2025 Ben Bruno, a celebrity trainer with nearly 20 years of experience, shares his journey through the fitness industry. He discusses the challenges of training amidst social media's superficiality, emphasizing relationship-building over trends. Ben highlights client-centric training, the art of meeting clients where they are, and the impact of mentorship. He critiques common fitness misconceptions, explores innovative training techniques, and reflects on the balance between coaching and personal connections. Dive into a candid look at the realities of fitness training and the importance of practical knowledge.
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Keys to Client Retention
- Keep clients long-term by helping them reach their goals safely without disrupting their lives.
- Avoid excessive soreness and adjust workouts to fit individual preferences and life demands.
Meet Clients Where They Are
- Meet clients where they are in experience and preferences.
- Adjust workout intensity and soreness levels to align with their goals and lifestyle.
Avoid Overtraining Clients
- Strive for workouts that feel about 7 out of 10 hard.
- Avoid 10 out of 10 hard to prevent client burnout and dropout.
