Navigating Social Media in the Fitness Industry

Ben Bruno

• How long has he been training? (1:11)

• His love/hate relationship with the social media space with fitness. (2:05)

• The keys to building life-long clients. (16:25)

• The art of meeting a client where they are. (27:42)

• The simple traits that set good trainers apart. (29:52)

• Star f*****. (43:01)

• Do right by people. (50:50)

• His mentors in the fitness space. (55:59)

• Being a generalist vs. having a niche. (1:02:19)

• As a trainer you can only have good days and great days. (1:06:44)

• Training actors vs. athletes. (1:12:06)

• What clients have made the biggest impact on him? (1:16:36)

• Life is not all you see on social media. (1:19:11)

• Frustrating “science dorks.” (1:21:24)

• Is the barbell hip thrust overrated? (1:30:17)

• Beauty is in the eye of the beholder. (1:34:23)

• Knowing your audience and how to speak. (1:44:30)

Related Links/Products Mentioned

• Visit Seed for an exclusive offer for Mind Pump listeners! **Promo code 25MINDPUMP at checkout for 25% off your first month’s supply of Seed’s DS-01® Daily Synbiotic**

• April Special: MAPS HIIT or Extreme Fitness Bundle 50% off! ** Code APRIL50 at checkout **

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• Mind Pump Podcast – YouTube

• Mind Pump Free Resources

Featured Guest/People Mentioned

• Ben Bruno (@benbrunotraining) Instagram

• Website

• Chelsea Handler (@chelseahandler) Instagram

• DON SALADINO (@donsaladino) Instagram

• Eric Cressey (@ericcressey) Instagram

• Justin Timberlake (@justintimberlake) Instagram

• Mike Boyle (@mbsc_online) Instagram

• Gunnar Peterson (@gunnarfitness) Instagram

• Bret Contreras PhD (@bretcontreras1) Instagram

• Michael Israetel (@drmikeisraetel) Instagram

• Phil Heath (@philheath) Instagram