

Scales of Change - Chapter 4: Driving Decisions
Jun 18, 2020
Join Robert Gifford, a professor of environmental psychology, alongside social psychologist Reuven Sussman and behavioral scientist Christine Kormos, as they tackle the 'Dragons of Discredence.' They delve into climate denial's subtle impacts on policy trust and the importance of effective communication strategies. The conversation highlights innovative approaches for promoting sustainable choices, emphasizing self-interest as a motivator in environmental action, and how aligning incentives can drive transformative change. Tune in for insights that mix psychology with real-world impact!
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7
Intro
00:00 • 2min
Exploring Discredence: Understanding Climate Denial
01:48 • 10min
The Shift from Biology to Environmental Psychology
11:45 • 2min
Navigating EV Purchases and Sustainable Choices
13:30 • 10min
Innovative Strategies for Sustainable Transportation
23:52 • 4min
The Self-Interest of Honeybees in Environmental Action
27:32 • 2min
Influencing Norms: Communicating Climate Action
29:05 • 3min