This is Product Management

292 - Go-to-Market is Product Management

Feb 14, 2022

25:35

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Highlights

AI Chapters

Episode notes

User Research Is Critical for Product Management

02:48

The Challenges of Launching a New Product?

02:32

Go to Market Strategy - What Is It?

02:38

Introduction

2min

Ledig Ignition - What's the Most Exciting Part?

2min

Go to Market Strategy - What Is It?

3min

How Do You Think About Developing a Go to Market Strategy?

2min

The Challenges of Launching a New Product?

3min

Building a Product in a New Category?

4min

User Research Is Critical for Product Management

3min

Product Management

5min

Do You Have Enough Empathy for Different Types of Users?

3min

In this episode, guest Karthik Suresh, CTO, and co-founder of Ignition shares his take on PMs, PMMs, and go-to-market strategies. In addition, find out why he believes user research is probably one of the most important parts of product management or product development in general.

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