How I Built This with Guy Raz

Bonobos: Andy Dunn (2019)

Apr 4, 2022
Andy Dunn, Co-founder of Bonobos, shares his journey from business school roommate to launching a successful men's clothing brand. He discusses the innovative approach to addressing fit issues with stylish pants, and the emotional rollercoaster of navigating co-founder dynamics and personal challenges, including mental health struggles. Andy emphasizes resilience through crises, culminating in Bonobos' acquisition by Walmart for $310 million. He reflects on the interplay of success, luck, and the importance of supportive relationships in entrepreneurship.
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ANECDOTE

Bicultural upbringing

  • Andy Dunn's bicultural background wasn't prominent in his childhood until a high school nickname, "Windu," highlighted his Indian heritage.
  • A trip to India during college solidified his connection to his roots.
ANECDOTE

Spaley's pants idea

  • At Stanford, Dunn's roommate, Brian Spaley, obsessed over ill-fitting men's pants and began tailoring them for a better fit.
  • This led to Spaley creating pants with a curved waistband, a novel concept in menswear.
ANECDOTE

The birth of Bonobos

  • During spring break, Spaley chose to develop his pants idea instead of attending a wedding in Brazil.
  • Upon Dunn's return, he found their house filled with fabric, marking the informal start of Bonobos.
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