The Nathan Barry Show How to Build a $100,000 Personal Brand (In Just 90 Days) | 063
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Feb 6, 2025 Darrell Vesterfelt, founder of Mount Haley Holdings and expert in creator monetization, reveals why personal branding is crucial for startup founders. He explains how founders can leverage storytelling and podcast appearances to enhance their visibility. Vesterfelt provides a five-step playbook, focusing on platforms and high-quality content to attract talent and clients. He also emphasizes the importance of internal alignment and community building in establishing trust and credibility for business growth. Learn how a strong personal brand can transform recruitment and sales strategies.
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Importance of Personal Brand
Personal branding is often overlooked, yet it can significantly impact recruiting and sales. Founders who invest in their personal brand can see immediate results in their business growth.
Engage in Founder-Led Marketing
Conduct at least one podcast interview to share your founding story and mission. This initial step can fast-track your personal branding efforts and enhance your visibility.
Develop Social Media Presence
Set up profiles on two or three relevant social media platforms to establish your online presence. Ensure consistency in your profile details across different platforms.