
a16z Live People Behind the Product #1: YouTube and the Evolution of the Creator Economy
10 snips
Apr 27, 2021 YouTube’s early team revisits the platform’s rocky beginnings, copyright battles, and the decision to share revenue with creators. They explore how video makers became media businesses, the role of discovery and partnerships, and what comes next as creators build communities across platforms.
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Transcript
Episode notes
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15
Introduction
00:00 • 3min
The Birth of You Two
03:13 • 2min
You've Got a Community of Creators on the Platform, You Know?
05:40 • 4min
Is There Any Doubt That Biacom Would Keep Going?
09:57 • 3min
Youtu: The Birth of the Creator Eco System
13:20 • 2min
The U Two Partner Programme - What Is It All About?
15:00 • 5min
How to Get a Million Dollars a Month?
20:13 • 3min
I Think the Obvious Question Is, as It's Grown, That You Two Since Raised the Threshold, or Not?
23:13 • 3min
Partner Programmes
26:20 • 5min
Having a Partner Management Organization, I Think It's Incredibly Robust
31:45 • 5min
What Happened to Imsyens and Then Wake?
36:57 • 4min
What's Top of Mine for Creators?
41:16 • 5min
What Are Your Thoughts About the Quator Economy?
46:35 • 4min
What's the Biggest Change in Platforms?
50:49 • 3min
The Substack Model of the Creator Economy, You Know?
54:03 • 4min

