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People Behind the Product #1: YouTube and the Evolution of the Creator Economy

a16z Live

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What Are Your Thoughts About the Quator Economy?

In the past 15 years, creators have gone from posting videos to being a brand. The next generation of media businesses are coming out of this creator economy. I think social tokens are going to be like the operating system for the next ten years in how creators interact with their fans. Imagine taking tue house club and having it do nappy time at your home? That's what we're seeing right now.

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