Hospitality Daily Podcast Guest Experience Tech: What I Learned Building, Selling, and Using It - Danica Smith
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Dec 19, 2024 In this discussion, Danica Smith, Founder of MorningStar GX, shares her expertise in using technology to enhance guest experiences in hospitality. She emphasizes guest satisfaction as the key goal in tech adoption. Simplicity is crucial—foundational services should be prioritized before advanced solutions. Danica highlights the importance of strong partnerships with tech providers and the need for transparency. She also offers practical tips on evaluating tech partners and navigating integration challenges.
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Guest Satisfaction Focus
- Focus on guest satisfaction as the ultimate goal when implementing new technology.
- Measure its impact on metrics like NPS and guest satisfaction scores.
Simplicity in Tech Adoption
- Maintain simplicity and clarity in technology adoption and project goals.
- Avoid overly complex RFPs and focus on the core objective.
Nail the Basics First
- Ensure the basics of guest experience (cleanliness, friendly staff) are covered before implementing advanced tech solutions.
- Focus on fundamental guest needs first.