
The Dentalpreneur Podcast w/ Dr. Mark Costes 2373: How to Scale and Systemize Without Losing Control
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Nov 5, 2025 In this engaging talk, systems expert David Jenyns, founder of Systemology and author of Systems Champion, shares his journey from stressed agency owner to championing systemization. He discusses the transformative power of systems in dental practice, emphasizing how they can free owners from daily grind while enhancing team and patient experiences. David reveals how to implement a systems culture, tackle staff resistance, and even leverage AI for efficiency, making it a must-listen for any dental entrepreneur aiming for growth.
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Systems-Free The Owner
- Systems-driven businesses free owners from daily operations and improve outcomes for staff and clients.
- David Jenyns found systemization makes businesses more predictable, profitable, and less owner-dependent.
Personal Exit By Systemization
- David Jenyns extracted himself from his SEO agency by documenting everything and hiring an operations lead.
- He took a year off while his partner ran the agency and then shifted to helping other owners systemize.
Complement Vision With Systems
- Business owners often aren't natural process people but can still run system-driven firms by hiring complementary talent.
- Surrounding creatives with systems people lets visionaries focus on high-value work.









