The Dentalpreneur Podcast w/ Dr. Mark Costes cover image

The Dentalpreneur Podcast w/ Dr. Mark Costes

Latest episodes

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May 22, 2025 • 36min

2252: What It Takes to Exit and Start Again Stronger Pt. 1

In today's Part 1 episode, Dr. Mark Costes catches up with longtime friend and powerhouse entrepreneur Dr. Kyle Hale. Kyle opens up about life after selling his DSO, why he took a step back, and how he spent his sabbatical reconnecting with family and rediscovering his passion for racing. He shares his reflections on the stress of clinical dentistry, how his wife Callie’s burnout influenced their business decisions, and what it took to prepare their group of practices for a smooth and successful exit.  The conversation also dives into the challenges and lessons learned from scaling quickly, the importance of systems, and how stepping away opened doors to new ventures like the Airway Dentist. This is part one of an inspiring conversation about transition, purpose, and designing a life by intention. EPISODE RESOURCES https://theairwaydentists.com https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast
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May 21, 2025 • 38min

2251: Authentic Marketing in a Digital World

In today’s episode, Dr. Mark Costes welcomes back marketing expert Mike Sula, Sales Director at Studio 88, a top-rated healthcare marketing agency. Mike delivers a powerful presentation on how to stand out in today’s fast-paced digital landscape by tapping into authentic storytelling. He emphasizes the importance of leading with purpose, using personalized photography and video, and embracing social platforms to connect with patients on a deeper level.  From his breakdown of successful marketing eras to insights on leveraging story-driven content, Mike explains why dental practices that prioritize meaningful branding consistently attract more of their ideal patients. This episode is packed with actionable strategies to help your practice rise above the noise and create lasting patient relationships. EPISODE RESOURCES https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast
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10 snips
May 20, 2025 • 46min

2250: Why Same-Day Dentistry Wins in Any Economy

Join Dr. Ben Kacos, a dentist and Black Belt coach, alongside Ryan Gross, the founder of CMO Share, as they delve into the transformative power of same-day dentistry. Discover effective strategies for attracting emergency patients and optimizing team dynamics. They emphasize the importance of a hustle-driven culture and flexible financing options to boost patient satisfaction. With insights on maximizing productivity through innovative scheduling and strategic online marketing, this conversation is a must-listen for any dental professional looking to thrive in any economy!
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May 19, 2025 • 45min

2249: Transforming Lives Through Global Dental Missions

In today’s episode, Dr. Mark Costes checks in from Roatan, Honduras, during the final day of the Smile Outreach International mission trip. Joined by Laura Kolar, Executive Director of SOI, and Dr. Winston Feng, the team reflects on a monumental week of service where they treated over 500 patients. They dive into the challenges and triumphs of dental care in remote areas, from bloody cleanings to MacGyver-style extractions with limited tools.  Laura shares her inspiring journey into nonprofit work, from humble beginnings in Uganda to helping build SOI from the ground up. Winston discusses how mission work influences his approach to dental practice and the unique bonds formed on these trips. This heartfelt episode is a behind-the-scenes look at the power of global dental outreach and the community it creates. EPISODE RESOURCES https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast
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May 16, 2025 • 38min

2248: Eliminate Wasted Time Pt. 2

In today’s Part 2 episode, Dr. Aaron Nicholas continues his high-impact presentation, focusing on the often-overlooked skill of patient communication and how it directly drives case acceptance. He breaks down how to shift from technical jargon to relatable, fifth-grade-level language that patients can understand and act on. With real-life examples, he outlines how to present urgency without overpromising availability, how to guide patients toward comprehensive care through effective storytelling, and how to handle emergencies with calm, efficient systems.  Dr. Nicholas also dives into practical strategies like using visual aids, implementing simple systems for same-day treatment, and setting expectations with both your team and your patients. Plus, don’t miss his clever in-office tricks—like “Teflon tape” codewords—for navigating overly chatty patients while keeping the schedule on track. EPISODE RESOURCES https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast
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May 15, 2025 • 37min

2247: Eliminate Wasted Time Pt. 1

In today’s Part 1 episode, we welcome the first-ever DSI Black Belt Coach, Dr. Aaron Nicholas, who delivers an eye-opening and often humorous presentation titled “Too Efficient? Or Too Efficient.” Dr. Nicholas dives deep into the philosophy and practical application of efficiency in dentistry, exploring the fine line between streamlining and sacrificing quality. He shares personal stories—from nearly going bankrupt after a scratch-start practice to becoming a sought-after efficiency expert and CE provider.  With actionable systems, like his eight-minute operatory setup and team-driven support strategies, Dr. Nicholas emphasizes the value of clarity in systems and the importance of combining efficiency and effectiveness. Plus, he offers practical pearls for communication, team training, and leveraging visual aids to boost case acceptance. EPISODE RESOURCES https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast
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May 14, 2025 • 37min

2246: Evolution of Team Training Pt. 2

In today’s Part 2 episode, Dr. Ben Kacos explores the comprehensive evolution of onboarding, team training, and leadership development in a thriving dental practice. From setting clear 30/60/90-day goals to implementing tiered compensation models, Dr. Ben breaks down how transparency, coaching, and culture-building create empowered, self-motivated teams. He shares practical strategies like the “Big Sister” mentorship program, team-led education, and leveraging back-to-basics cards in daily huddles.  You’ll also hear how structured bonuses, “ghost column” scheduling, and intentional overstaffing contribute to operational excellence and profitability. This session is a masterclass in creating consistent, high-performing teams that align with your mission and values. EPISODE RESOURCES https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast
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May 13, 2025 • 34min

2245: Evolution of Team Training Pt. 1

In today’s Part 1 episode, we dive into the evolution of effective team training in dental practices. From humble beginnings with a small, disorganized staff, Dr. Ben Kacos shares how he transformed chaos into a cohesive, high-performing team culture. He outlines foundational strategies including roundtable post-mortems, building a living team handbook, clinical and communication calibration, and the power of consistent coaching.   With real-life examples and tactical advice, Dr. Ben covers everything from leveraging case presentation formats to onboarding with training videos and 30/60/90-day goals. Discover how consistency in leadership drives team performance and builds a thriving practice culture. EPISODE RESOURCES https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast
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May 12, 2025 • 47min

2244: Why AI Will Never Replace the Human Touch in Dentistry

In today’s episode, Dr. Mark Costes sits down with returning guest Cory Pinegar, CEO of the fast-growing dental service company Reach. Cory shares his journey from purchasing the company for just $1 at age 22 to scaling it into a team of over 200 employees, with accolades from Inc. 500 and the Salt Lake Tribune. The conversation explores the essential balance between AI and human touch in service industries, the art of sustainable growth, and the alignment of incentives that empower team members and customers alike.  Cory opens up about the painful, lesson-filled early years of entrepreneurship—what he calls his “expensive MBA”—and the vital importance of honest, sometimes uncomfortable, conversations in leadership. The episode wraps with an inspiring discussion on creating long-term value and a mission-driven culture in a rapidly evolving industry. EPISODE RESOURCES https://www.getreach.co https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast
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May 9, 2025 • 39min

2243: AI Applications in the Dental Office Pt. 2

In this episode, Dr. Bill Keith breaks down the exact AI tools he’s using to streamline everything from onboarding new patients to managing phone calls and analyzing data from Open Dental. He shows how tools like ChatGPT, Canva, and a custom voice assistant named Abby are changing the game in patient communication, scheduling, insurance verification, and marketing—without needing a tech background or a programming degree. From writing SQL queries in seconds to having AI bots summarize 200-page legal contracts, this is a tactical breakdown of how to bring cutting-edge automation into a dental practice today. EPISODE RESOURCES https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

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