Moonshots with Peter Diamandis Slaughter-Free Meat, Coming Soon To Your Dinner Tables w/ Josh Tetrick | EP #58
Aug 10, 2023
In this engaging discussion, Josh Tetrick, CEO of GOOD Meat, shares his journey from a studio apartment to pioneering the field of slaughter-free meat. He explores the environmental and ethical implications of traditional meat production, advocating for sustainable alternatives. The conversation delves into the innovative process of creating cultivated meat, overcoming regulatory hurdles, and the importance of storytelling in marketing it to consumers. Tetrick emphasizes the urgent need for humane food systems while envisioning a future where meat is grown in a lab, reducing harm to animals and the planet.
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Environmental Impact of Meat Consumption
- One-third of the Earth's landmass feeds livestock, exceeding food for hungry people.
- Animal agriculture emits more greenhouse gasses than all transportation combined.
Origin of Industrialized Chicken Farming
- A Delaware farmer, Cecilia, moved chickens indoors due to space constraints, inadvertently starting industrial agriculture.
- This shift prioritized efficiency, leading to today's high-density farming.
Inspiration for Cultivated Meat
- Josh Tetrick's interest in cultivated meat stemmed from a NASA paper on culturing goldfish and his meat-centric upbringing.
- His co-founder encouraged him to pursue it, leading to the 'Jake Project', named after his dog.
