In this engaging discussion, Josh Tetrick, CEO of GOOD Meat, shares his journey from a studio apartment to pioneering the field of slaughter-free meat. He explores the environmental and ethical implications of traditional meat production, advocating for sustainable alternatives. The conversation delves into the innovative process of creating cultivated meat, overcoming regulatory hurdles, and the importance of storytelling in marketing it to consumers. Tetrick emphasizes the urgent need for humane food systems while envisioning a future where meat is grown in a lab, reducing harm to animals and the planet.
