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The Graham Cochrane Show
How to sell your online course before creating it
Apr 23, 2024
Learn how to sell your online course before creating it by testing and improving the product based on live feedback. Discover the strategy of pre-selling online courses, gaining audience engagement, and crafting an effective sales pitch. Explore essential steps for successfully marketing an online course, leveraging credibility and teaching live for interaction. Delve into pre-launch activities involving email campaigns, live teaching sessions, and gathering feedback to enhance course offerings and stimulate action-taking.
33:23
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Quick takeaways
- Pre-selling online courses allows for earning before completion, enhancing quality.
- Emphasizing transformation over content details boosts pre-sale success and course longevity.
Deep dives
Testing Your Product Live for Better Results
Testing your online course live before fully creating it allows for faster execution and payment during the building process. By offering live content, you gain real-time insights into what works and create a better course overall for sustained success.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode