060: Reid DeRamus - Marketing Tips From HBO Max’s Former VP of Growth

1

Introduction

00:00 • 3min

2

The Business of News Letters and the Data Analytical Side

03:27 • 2min

3

Do You Remember the Days When Holo Was a Cable Bundle?

05:19 • 2min

4

How to Invest in Digital Marketing

07:45 • 5min

5

Crunchroll - The Rise of a Small Team

12:18 • 2min

6

Cruncy Roll - What's the Path From Cruncy?

14:24 • 3min

7

How to Build a Global Subscription Business

17:14 • 2min

8

Product for Creators

19:01 • 4min

9

The Disney Business Model Versus the Netflik Model?

22:42 • 3min

10

Netfli Ad Hard

25:33 • 2min

11

Are You Trying to Launch a New Revenue Stream?

28:02 • 4min

12

Do You Think Tim Ferris Would Still Publish News Letters?

32:09 • 2min

13

Is the News Letter a Good Idea?

34:24 • 2min

14

Are Paid News Letters a Legacy Product?

36:53 • 3min

15

Where Do You Draw the Line Between Free and Paid Subscriptions?

39:52 • 2min

16

Are We Talking About Pomp or Someone Else?

42:02 • 3min

17

Lenning's a Good Example of the Natflix Model

44:41 • 3min

18

Are You Teaching a Skill That Makes Money to People Who Have Money?

47:14 • 2min

19

How to Launch Paid Subscriptions?

49:08 • 3min

20

Having a Community-Led Conference?

51:54 • 2min

21

What's the Difference Between a Personal Name and a Brand?

54:19 • 3min

22

Building an Audience With a Brand

56:54 • 3min

23

HBO Go vs HBO Max

59:37 • 3min

24

What Are the First Metricks That You Want to See in Your Business?

01:02:43 • 4min

25

How Do You Know if You're Not Opening an Email at All?

01:06:59 • 2min

26

Convertit

01:08:34 • 3min